Last Updated: 07/28/2026

1. Introduction

1.1 Purpose

This Privacy Policy explains how The Choice AI LLC (“Company,” “we,” “us,” or “our”) collects, uses, stores, and discloses information in connection with your use of the Service.

It also describes your rights and choices regarding your information.

1.2 Scope

This Privacy Policy applies to information collected through the App and related Services.

1.3 Relationship to Terms of Use

This Privacy Policy forms part of the Terms of Use.

Capitalized terms not defined here have the meanings provided in the Terms of Use.

If a conflict exists regarding privacy or data handling, the more privacy-protective provision will govern.

2. Data Minimization and Information Collected

2.1 Data Minimization Principles

The Service is designed around principles of data minimization.

The Company seeks to collect only the limited information reasonably necessary to:

• Operate and improve the Service
• Maintain security and reliability
• Comply with legal obligations

2.2 Information You Provide

Depending on how you use the Service, you may provide:

2.2.1 Progress and Logging Data

Anonymous or pseudonymous progress information, including daily logs and milestones related to Substance Use or non-use.

2.2.2 Calculator Inputs

Numeric inputs or self-defined metrics used within calculators or tracking tools.

2.2.3 Community Chat Content

Messages and other User Content voluntarily shared within Community Chat or interactive features.

2.2.4 Preferences and Settings

Optional App preferences such as themes, notifications, or personalization settings.

2.3 Information Collected Automatically

When you use the Service, the Company may automatically collect:

• Device model and operating system
• App version and language preferences
• Crash logs and diagnostic information
• Usage analytics and session duration
• Internal identifiers used to maintain streaks or progress tracking

2.4 Information We Do Not Intend to Collect

The core Service is not designed to require:

• Full names
• Email addresses
• Phone numbers
• Postal addresses
• Payment or banking information
• Government-issued identifiers
• Contacts, calendars, or photo libraries
• Precise geolocation data

You may voluntarily provide certain information for support or legal requests.

2.5 Sensitive Information

You may choose to share information related to:

• Substance Use
• Mental health
• Recovery experiences
• Other sensitive topics

Under some laws, this information may be considered sensitive or special-category personal data.

You are not required to share such information and should only disclose what you are comfortable sharing.

3. How We Use Information

3.1 Providing the Service

The Company uses information to:

• Operate logs and streak tracking
• Support progress visualization
• Enable calculators and tools
• Maintain Community Chat functionality
• Remember preferences and settings

3.2 Security and Integrity

Information may be used to:

• Protect Users and the Service
• Detect fraud or misuse
• Prevent technical issues
• Maintain reliability and performance

3.3 Analytics and Improvements

The Company may use aggregated, pseudonymized, or de-identified information to:

• Analyze usage patterns
• Improve App functionality
• Develop new features
• Conduct internal research and analytics

3.4 Legal Compliance

Information may also be used to:

• Comply with Applicable Law
• Respond to legal requests
• Enforce policies and agreements
• Protect rights, property, and safety

4. Legal Bases for Processing

4.1 Contractual Necessity

Where required by law, the Company processes information as necessary to provide the Service under the Terms of Use.

4.2 Legitimate Interests

The Company may process information based on legitimate interests including:

• Operating and improving the Service
• Preventing fraud and abuse
• Maintaining security
• Understanding aggregate usage trends

4.3 Consent

Where required, the Company may rely on your consent to process certain information.

You may withdraw consent at any time through available App settings or by contacting the Company.

4.4 Legal Obligations

Information may also be processed when necessary to comply with legal obligations or lawful requests.

5. Sharing and Disclosure of Information

5.1 No Sale of Information

The Company does not sell User information.

The Company also does not engage in cross-context behavioral advertising or similar practices as defined under certain privacy laws.

5.2 Service Providers

Limited information may be shared with trusted third-party providers that assist with:

• Hosting and infrastructure
• Analytics and crash reporting
• Security and monitoring

These providers may use information only as necessary to perform services on behalf of the Company.

5.3 Legal and Safety Disclosures

The Company may disclose information when reasonably necessary to:

• Comply with Applicable Law
• Respond to lawful requests
• Enforce policies or agreements
• Investigate harmful conduct
• Protect rights, safety, or property

5.4 Business Transfers

Information may be transferred during mergers, acquisitions, reorganizations, financing events, or asset sales, subject to appropriate safeguards.

5.5 Aggregated or De-Identified Information

The Company may share information that does not reasonably identify individuals for research, analytics, reporting, or service improvements.

6. Data Retention

6.1 Retention Periods

Information is retained only as long as reasonably necessary to:

• Provide the Service
• Meet legal obligations
• Resolve disputes
• Enforce agreements

6.2 Ephemeral Community Chat

Community Chat is generally designed for temporary visibility of messages.

However, limited retention may occur for:

• Security purposes
• Abuse prevention
• Legal compliance
• Operational troubleshooting

6.3 Backups and Logs

Certain information may temporarily remain in system backups or logs before deletion.

6.4 Retention Factors

Retention decisions may consider:

• Sensitivity of the information
• Risk of unauthorized disclosure
• Processing purposes
• Applicable legal requirements

7. Data Security

7.1 Security Safeguards

The Company uses reasonable administrative, technical, and physical safeguards to protect information.

7.2 Security Limitations

No system can guarantee complete security.

You provide and use information at your own risk.

7.3 Your Responsibilities

You are responsible for:

• Maintaining device security
• Protecting passwords or passcodes
• Installing software updates
• Using caution on public or shared devices and networks

8. International Users

8.1 Location of Processing

Information may be processed or stored in the United States or other jurisdictions where the Company or its service providers operate.

8.2 International Transfers

If you access the Service from outside the United States, your information may be transferred to countries with different data protection laws.

The Company takes reasonable steps to ensure lawful and appropriate safeguards for such transfers.

9. Your Rights and Choices

9.1 Access and Correction

Depending on your jurisdiction, you may have rights to:

• Access information about you
• Request corrections or updates
• Confirm whether information is being processed

9.2 Deletion Rights

You may request deletion of certain information, subject to legal or operational exceptions.

9.3 Restriction and Objection

In certain jurisdictions, you may request restrictions on processing or object to certain processing activities.

9.4 Exercising Your Rights

Requests may be submitted using the contact information provided below.

The Company may request verification information before responding.

9.5 Withdrawal of Consent

Where processing is based on consent, you may withdraw consent at any time.

Withdrawal may limit access to certain features.

9.6 Non-Discrimination

The Company will not unlawfully discriminate against you for exercising privacy rights.

10. Children’s Privacy

10.1 No Use by Minors

The Service is not intended for individuals under 18 years of age.

The Company does not knowingly collect information from minors.

If such information is discovered, reasonable steps will be taken to delete it.

10.2 Parent or Guardian Requests

Parents or guardians who believe a child has used the Service may contact the Company for assistance.

11. Changes to This Privacy Policy

11.1 Updates

The Company may revise this Privacy Policy periodically.

The “Last Updated” date will reflect the latest revision.

11.2 Notice of Changes

Material changes may be communicated through the App or by other reasonable means.

Continued use of the Service after changes become effective constitutes acceptance of the revised Privacy Policy.

12. Contact Information

12.1 How to Contact Us

If you have questions, concerns, or privacy-related requests, you may contact the Company at:

The Choice AI LLC

455 MARKET ST STE 1940
#327003 SAN FRANCISCO CA 94105 United States
thechoiceai@protonmail.com